ZALORA – MARKETPLACE // EXPLAINER VIDEO

CLIENT: ZALORA

Founded in 2012, ZALORA is Asia’s leading fashion e-commerce focused on Southeast Asia. With a footprint spanning across 8 countries and a reach of over 8 million fashion enthusiasts, the online store promises access to an extensive collection of international and local brands with just a few clicks. Intended to serve as an informative visual aid for the brand’s newly released platform, Marketplace, the explainer video seeks to attract and appeal to passionate budding fashion entrepreneurs by incorporating modernistic approach to design and a lively colour scheme.