Happy is… having the opportunity to serve great food along with one’s brand story through colourful and tasty visuals. Young startup, TART, is a bakery best known for their specialty sweet and fruity tarts. In keeping with their youthful brand identity, we adopted pop colours and whimsical illustrations to accompany a sweet acoustic soundtrack. This animated branding video is currently being screened in-stores, as well as on their website. On top of yummy desserts, a delightful visual feast awaits any entering the cafe.