CLIENT: ADDVALUE TECH
Addvalue Technologies is a world-renowned developer of satellite-based, digital wireless communications technologies. Housed under their product marketing brand (Wideye), the iSavi is a powerful terminal that enables voice and data services in one’s devices via a direct link to the satellite. Often associated with highly specialised industries, the iSavi brings satellite technology to the average consumer, allowing for ubiquitous connectivity whenever, wherever, whomever the user. To make the message easily accessible, we constructed three scenarios for this animated explainer video, with characters ranging from a working professional, a young adventurer, to an intrepid journalist, finally culminating a family portrait that ties all three figures together, driving home the benefits of owning an iSavi – all within 90 seconds.